THE IMPACT OF PREMIUM PRICING ON CONSUMER PURCHASE BHAVIOUR TOWARDS ORGANIC FOOD ITEMS. International Journal of Management, Economics and Commerce, [S. l.], v. 2, n. 2, p. 85–90, 2025. DOI: 10.62737/rm2gxw59. Disponível em: https://ijmec.org.in/index.php/ijmec/article/view/99. Acesso em: 29 oct. 2025.