Digital Payment Adoption and Its Influence on Retail Business Practices in Ahmedabad: A Generational Perspective. International Journal of Management, Economics and Commerce, [S. l.], v. 3, n. 1, p. 13–20, 2026. DOI: 10.62737/0dqg9948. Disponível em: https://ijmec.org.in/index.php/ijmec/article/view/133. Acesso em: 9 jan. 2026.