INTERLINKAGES BETWEEN QUALITY OF WORKLIFE (QWL), EMPLOYEE JOB SATISFACTION (EJS) AND EMPLOYEE TENURE INTENTION (ETI): A STUDY AMONG I.T EMPLOYEES
DOI:
https://doi.org/10.62737/twpg4872Keywords:
Employee Work life Balance, Job Satisfaction, Tenure IntentionAbstract
In today’s competitive work environment, employee retention has become a critical challenge, especially in high-pressure industries like Information Technology (IT). Maintaining a healthy work-life balance (WLB) is essential for employee well-being, job satisfaction, and long-term commitment to an organization. Understanding the relationship between Work-Life Balance (WLB), Employee Job Satisfaction (EJS), and Employee Tenure Intention (ETI) can help organizations develop effective HR strategies to enhance employee retention. This study explores the role of Work-Life Balance (WLB) in the relationship between Employee Job Satisfaction (EJS) and Employee Tenure Intention (ETI) in the IT sector. A quantitative approach was adopted, collecting data from 205 IT employees in Ernakulam, Kerala, through structured questionnaires. Analysis was conducted using the PROCESS macro in SPSS revealed that EJS significantly predicts ETI, with WLB. Employees reporting higher job satisfaction also tend to exhibit greater work-life balance, thereby strengthening their intention to remain with the organization. However, job satisfaction remains the strongest predictor of ETI, even when controlling for WLB. These findings emphasize the need for organizations to focus on both job satisfaction and work-life balance policies to improve retention.
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